Anticoagulation 2.0

Anticoagulation 2.0

Szerző: | szept 24, 2021 | Egyéb kategória

Anticoagulation 2.0 Brief The communication objective of our client’s novel oral anticoagulant campaign in 2019 was to increase advertising weight and boost visibility within the brand category. The campaign targeted cardiologist, internist and neurologist specialists...
In competition with the Client

In competition with the Client

Szerző: | szept 24, 2021 | Uncategorized

In competition with the Client Brief It’s rarely possible to compare the effectiveness of two media activities transparently, but in 2020 we had a chance to participate in a „media campaigns competition” organized in parallel by our Client and MediaMedica to support a...
Magnesium in focus

Magnesium in focus

Szerző: | szept 24, 2021 | Uncategorized

Magnesium in focus Brief Our Client represents an OTC product for the treatment of magnesium deficiency. Our specialized media agency was assigned the task of conducting a full 12-month HCP media communication campaign for the brand in 2020. The target audience...